JSON-LD
A linked data format commonly used for Schema.org markup on websites.
What is JSON-LD?
JSON-LD is part of the agentic commerce vocabulary. In practice, it describes a linked data format commonly used for Schema.org markup on websites. The exact implementation varies by platform, but the useful meaning stays the same: it helps teams name a specific part of how products, content, AI answers, or commerce operations work.
Why it matters
JSON-LD matters because AI shopping systems need structured, complete, and current product data before they can confidently identify, compare, recommend, or route a buyer to an item.
How Ranketta uses this concept
Ranketta helps improve this layer by scoring product readiness, proposing product-data fixes, and exporting cleaner feeds to shopping channels.