Introduction
This is Privacy Policy of Ranketta s.r.o., Id. No. 23687444, with registered office at Nové sady 988/2, 602 00, Brno, Czech Republic (Provider or we), as operator and administrator of the website ranketta.com (the Website) and provider of the services as described in our Terms of Use available on the Website (Terms), in particular the service of an analytics platform that tracks how brands and competitors show up, rank, and are perceived in AI-generated answers, and provides insights to improve visibility. (Services).
Please read how we process your personal data if you use our Services, for example by subscribing to our newsletter (you). This document provides important information about your rights.
Who will process your data:
The controller of your data is the Provider (Data Controller) and other persons who supply their services to us are processors. You may reach the Data Controller at its registered address or at the email [email protected].
Why Data Controller processes your data, what personal data is involved and what is the legal basis:
We as the Provider are processing your data for the following purposes:
(1) To provide our Services.In order to fulfill our contractual obligations to you under the Terms. This is the fulfillment of the contract between you and us. For this purpose, we may use your data that you have provided to us or will provide to us in the future by registering for or otherwise using the Services.
(2) To provide you with Services which your employer has ordered.For example, if you communicate with us on behalf of your employer, we will process your personal data. This is our legitimate interest.
(3) To send newsletters.If you have subscribed to a newsletter, we will occasionally send you a newsletter about our Services to fulfill your order. If you have registered on the Website and have not refused receiving newsletters about our Services, we may occasionally send you such a newsletter because it is our legitimate interest. You can reject newsletters anytime, as described below ("Objections against processing"). If we explicitly ask you if you want to receive our newsletter and you do not confirm your interest, we take it as a refusal to process and we will not send you newsletters.
(4) To promote and improve Services.If you use our Services, we will occasionally inform you of the news relating to such Services. This applies even in case that you would not subscribe to a newsletter. Subscription to a newsletter could be refused at any time, whereas promotion of our Services is our legitimate interest.
(5) To protect our rights.We may keep your data that are necessary to claim our rights. Also, after you cancel your registration, we may need your information to claim or protect our rights. Such purpose is our legitimate interest and we may use your information that you have given to us or you will be transmitting in the future during negotiations on use of the Website. Specifically, the data can include your name, contact details and information about the registration process.
(6) To fulfil our statutory obligations.For example, if you unsubscribe from our newsletter, we will work with such information so that no newsletters be sent to you.
What is the period for which we will process your data:
Data according to subparagraph (1) - providing services - will be processed for the duration of your registration.
Data according to subparagraph (2) - employer services - will be processed as long as your employer will receive the Services or until we find out that you no longer are employed by the employer who uses our Services.
Data according to subparagraph (3) - sending newsletters - will be processed until you reject sending newsletters.
Data according to subparagraph (4) - promotion and improvement of services - will be processed as long as our legitimate interest lasts or until you refuse such data processing.
Data according to subparagraph (5) - protecting our rights - will be processed until the legitimate interest lasts.
Data according to subparagraph (6) - fulfilling statutory obligations - will be processed until the statutory obligation lasts.
To whom we may transfer your data
We may transmit your data to other processors who provide us with IT, marketing and other support services, always in accordance with the above-mentioned purposes. If we transmit your data outside of the EU, protection of the data will be ensured under standard contractual clauses or under the Privacy Shield arrangement as applied to the USA. Additional information may be obtained on the European Commission's websites.
Google user data
This section applies when you sign in with Google or connect a Google service to the Services, and describes how we handle data we receive from Google (Google user data). You decide which Google services to connect and grant access through Google's consent screen.
What Google user data we access
- Sign in with Google: your name, email address and basic profile information.
- Google Analytics: the name and email address of the connected Google account, the list of your accounts and properties, and aggregated website traffic and ecommerce reports for the properties you select. Access is read-only.
- Google Search Console: the list of your sites and aggregated search performance data (such as search queries, pages, clicks and impressions) for the site you select. Access is read-only.
- Google Merchant Center: the name and email address of the connected Google account, the list of your Merchant Center accounts, and the status of products submitted through the Services. At your instruction, we also submit, update and remove product data in the Merchant Center account you select.
How we use Google user data
We use Google user data only to provide the features of the Services that you use, namely to:
- create your account and let you log in;
- show you traffic, revenue and search performance of your website, including traffic coming from AI assistants and search engines;
- manage your product data in Google Merchant Center;
- answer your questions in the AI assistant of the Services.
We do not use Google user data for advertising and we do not sell it. Our personnel do not read Google user data, except with your consent, for security purposes, to comply with applicable law, or when the data is aggregated and anonymized.
With whom we share Google user data
We share Google user data only:
- with our processors that provide hosting and AI services needed to operate the Services, who process it on our behalf and only for that purpose;
- with Google, when you choose to publish product data to your Google Merchant Center account;
- when required by law or necessary to protect our rights, or in connection with a merger, acquisition or sale of assets.
We do not sell or transfer Google user data to data brokers, advertising platforms or other third parties.
How we protect Google user data
We protect Google user data with appropriate technical and organizational measures, including encryption in transit, encryption of access credentials, requesting only the access necessary for each feature, and restricting access to authorized personnel.
Retention and deletion of Google user data
We keep Google user data only as long as needed to provide the Services. Access credentials and connection details are deleted when you disconnect the Google service in the Services or delete your Website. Other Google user data is deleted when you delete your Website or your account.
You can revoke our access to your Google account at any time at https://myaccount.google.com/permissions, or request deletion of your Google user data by emailing [email protected].
Compliance with Google API Services User Data Policy
Ranketta's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
Your rights
Legal rules on personal data protection guarantee variety of rights in the area of personal data protection to you: to the extent guaranteed by legal rules on personal data protection - especially GDPR – you may request access to your data from us (information about what your specific data we process and how do we work with them); you may request restriction of the processing of your data (which means that we do not delete the data but we will not work with them); you may request data deletion and correction of your data (always if the legal conditions are met); and you also have the right to object to the processing of your data and you may exercise your right to data portability. To exercise any of these rights, contact us via the above mentioned contact details - the easiest way is to send us an email and we would be glad to help you exercise your rights. If you believe that we are violating legal rules by processing your personal data, you have the right to lodge a complaint with the national supervising authority (for Czechia the Czech Data Protection Office – www.uoou.cz).
Objections against processing: If you do not agree with using your personal data for purposes of sending newsletters, you may refuse it. The easiest way is to use the link included in each newsletter for such purpose, or you can send us an objection by e-mail or letter and, if technically possible, even when you register. If you refuse such processing, we will stop sending you newsletters. You may also refuse other processing based on a legitimate interest and we will limit the processing, unless we prove serious and qualified legitimate reasons for processing.