About Ranketta
Ranketta is the leading Agentic Commerce Optimization Platform, ensuring every consumer product is discoverable and purchasable by AI. We help D2C brands and e-commerce merchants earn visibility, recommendations, and transactions as AI agents become the primary commerce interface.
We are now scaling our content operation for the US and UK markets and are looking for a writer who can turn our own product data into the material this new category is missing.
The opportunity
As Content Lead, you will own how Agentic Commerce Optimization gets explained to the market. Nobody has written the definitive material on how AI recommends products, which is exactly the gap.
You will work inside a content system already built for this: positioning, messaging pillars, voice mechanics and channel playbooks live as files, and the drafting runs on Claude. That means you spend your time where it counts, on the data, the reporting and the judgment a model cannot supply.
This is a hands-on role. You write, you publish, you own the outcome.
Who we are looking for
- A writer with published English work that stands on its own. Our primary markets are the US and UK, and our readers are e-commerce and SEO practitioners who spot filler immediately.
- First-hand understanding of the SEO, GEO and e-commerce world. You know what a feed, a GTIN, Merchant Center and query fan-out are, and why they matter to a brand.
- Comfort with data. You can pull a query, read the output, say what it means and, just as importantly, what it does not.
- Factual discipline. You verify before you claim, and you say "I don't know" instead of filling a gap with a plausible sentence.
- Fluency with AI as a tool rather than an author. You know where models invent, and you catch it.
- The initiative to chase your own inputs from engineers, customers and the founder rather than waiting for a brief.
- A body of work a competitor could not have published. Generic SEO content is the thing we are built to replace.
- Enough visual fluency to make the data legible. You can turn an export into a chart that carries the claim, work inside an existing template system in Figma, and take a clean annotated product screenshot. We are not asking you to design, we are asking you not to hand a number to someone else to draw.
- Nice to have: short-form video. It is not part of the role today, but it is a channel we expect to open.
Why Ranketta
- Define the vocabulary of a new category as AI agents reshape product discovery and commerce.
- Write from proprietary data. Every piece is grounded in what our platform sees across ChatGPT, AI Overviews, Perplexity, Gemini, Claude, Copilot and Grok, not in secondary sources everyone else recycles.
- Own a channel end to end, from the idea to the number it moves, with no layers between you and the decision.
- Join a team of 1200+ brands' worth of real usage data, backed by a €1M pre-seed from GI21 Capital and Lighthouse Ventures.
What you will own
- Own the publishing calendar across the blog, company LinkedIn and newsletter in English and Czech, and the cadence that keeps it moving.
- Ground every substantial piece in original data from the Ranketta platform, including the query, the interpretation and the chart that makes it readable.
- Take our visual templates from partial to finished, so that producing a LinkedIn card, a newsletter block or a blog chart stops being a bespoke job each time.
- Own factual accuracy. Every number ships with a source, every competitive claim with a verification date.
- Turn customer results into case studies, including getting the customer to say yes.
- Pull the inputs the calendar depends on: product updates from engineering, market observations from the founder, results from customers.
- Keep the positioning, messaging and voice files current as the product and the category move.
- Improve the content system itself. The skills, prompts and context files should look different after six months of your work.
- Report on what the content actually does and change the queue when the numbers say so.
How we hire
A paid trial assignment, roughly four hours. You get our positioning and voice files plus a real data export from the platform, and write one draft from it. We are reading for four things: does it clear our voice gate without edits, did you read the data correctly and admit its limits, is there an idea in it we did not hand you, and does the English sound native.