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AI Visibility

AI Crawler

A bot used by AI companies for search, retrieval, training, or user-requested browsing.

What is AI Crawler?

AI Crawler is part of the ai visibility vocabulary. In practice, it describes a bot used by AI companies for search, retrieval, training, or user-requested browsing. The exact implementation varies by platform, but the useful meaning stays the same: it helps teams name a specific part of how products, content, AI answers, or commerce operations work.

Why it matters

AI Crawler matters because AI answer engines do not behave like traditional search result pages. Brands need to measure mentions, citations, position, and sentiment directly inside generated answers.

How Ranketta uses this concept

Ranketta measures this area by running conversational prompts across AI platforms through real web interfaces, then tracking visibility, share of voice, citations, sentiment, and position.